If you're ever having a bad day...

Find me at TiffTaff

Hi everyone,

I'm working on another blog, TiffTaff.

I am super excited to share my vision of TiffTaff with you. I'll be back shortly to tell you how I got here--and where I hope we will go together.

Stay sassy,
Cat

My newest obsession: data science

I have a new obsession these days: data science. And, apparently, while I may be a little behind the bandwagon, I'm not the only one completely fascinated by it.

When Google Chief Economist Hal Varian told the New York Times that the “sexy job” in the next decade is statisticians, he wasn’t kidding. Data scientists are becoming increasingly important now that we can track the bazillions of ways people interact with one another on mobile and the Web.

In fact, companies like Google, Facebook and LinkedIn seriously have teams of data scientists who analyze EVERY. BIT. OF. INFORMATION. that comes in. They interpret these massive amounts of data to learn about their users, and ultimately, to acquire and retain more users. (If you've ever wondered why they're wildly successful, this is one of the reasons.)
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Love is in the (red) hair!

These pups make Cat one happy girl.

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So you want to be in television news?

When I was a reporter, we had so many interns shadowing us. This is really what they sounded like.







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It's that time of year again!

Click here!

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Make way for a 50-ton miracle

You've probably already seen this story by now but, in case you haven't, I thought I'd share it with you: California surfer receives whale of an escort during marathon paddle.

Jodie Nelson had made a pledge to her best friend, who is battling breast cancer. Nelson, a 34-year-old surfer, promised to standup-paddle nearly 40 miles along the California coast to raise money for cancer charities, and to inspire her sick friend to keep fighting. But, as valiant as her intentions were, Nelson didn't get the support she'd hoped for.

Nelson raised only about $6,000 in advance of the paddle, disappoingtingly short of her target of $100,000 for the Keep a Breast Foundation and Boarding for Breast Cancer.

And, that might have been the end of it--if it hadn't been for "Larry." Shortly after the journey began, Larry, a 30-foot minke whale, joined Nelson on her journey, swimming alongside her for two hours as she paddled through calm waters; he even blew bubbles under Nelson's board. What makes this story more spectacular is, according to marine biologists, minke whales are extremely elusive and rarely seen off the Southern California coast.

The story was featured prominently on the Yahoo! homepage on Friday and it caught on quickly. By the time I donated to Nelson's effort early Friday morning, she'd raised nearly $50,000 through her online site. NBC Nightly News ran her story that evening and more people pulled out their wallets. As of this today, donations have skyrocketed to more than $120,000. Hopefully, they'll continue rolling in.

It's such a great story on so many levels; I think that's why so many people wanted to be a part of it, myself included. If you'd like to donate too, you can do so by visiting Nelson's Web site:
Keep a Breast Foundation - Paddle with Purpose.


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